Profitable, Hands-Off Owner, Online Performance Auto Parts Business
This business operates multiple websites in the automotive performance parts space focused on different product areas. The company sells universal parts that are installed in cars, trucks, boats, and niche vehicles which may also be used in testing and industrial applications. Nearly all parts are manufactured overseas and carry one of the company’s own “house brands”. Products are warehoused in a ~14,000 sq. ft. warehouse, and orders are packed and shipped by full-time employees and part-time employees. The company also employs several part-time customer service representatives located in other countries.
Approximately $800k of inventory is included in the listing.
A proven and successful business for over 20 years, this company is well positioned to continue delivering strong financial results well into the future.
Owner is moving into new, unrelated investment opportunities.
Owner is willing to train new owner(s) during mutually agreed upon transition period.
Approx. 14,000 sq. ft. which includes office space, conference room, kitchen/break room, restrooms, and warehouse space.
• Over the past 10 years the owner has been spending less than one hour per day on the business
• No single customer represents more than 5% of revenue and over 65% of orders are from repeat customers. Over 200,000 customers have been served
• Online sales only. No retail storefront to operate
• Historically stable financial performance year-over-year with considerable revenues and profits
• Company is the “manufacturer” on nearly all products it sells, and production is outsourced. Any factory currently used for parts manufacturing can be replaced
• Enhance digital presence with SEO and social media outreach, improving website findability and customer reach
• Attend car shows and events to introduce the company’s product lines to the performance automotive enthusiasts who use the products, and create additional social media content
• Develop a mobile-friendly interface for the websites to increase sales
• Change company policy to offer credit terms to business accounts
• Expand product offerings, which have been largely stagnant over the past 10 years
